AI assistants now equal 56% of global search engine volume: Study

Ali NematiAli Nemati14 hours ago25 sec read11 views

AI tools now account for 56% of global search engine volume, generating about 45 billion monthly sessions worldwide, primarily through mobile apps like ChatGPT and Gemini. This growth indicates that AI is expanding discovery rather than shrinking search demand, highlighting the need for content creators to focus on both LLM visibility and traditional SEO strategies.

Read the full article at Search Engine Land


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Ali Nemati
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