Google has updated its Merchant Center rules to require that out-of-stock products display a visibly disabled buy button and clear availability messaging matching their product feed, eliminating previous workarounds for selling unavailable items. This change aims to improve transparency and could disrupt ad performance for non-compliant retailers. Content creators and e-commerce sites must ensure alignment between their landing pages and feeds to avoid disapprovals.
Read the full article at Search Engine Land
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Ali NematiWritten by Ali
