The Honest Reason AI Will Beat Many Sales Reps: They Don't Really Do A Lot Of The Work. But Agents Do and Will.

The article argues that AI will replace underperforming sales representatives who rely on prospects to initiate contact and follow up rather than proactively managing deals. It emphasizes that successful sales roles in the future will require deep product expertise and the ability to deploy complex solutions effectively, suggesting a shift towards "Forward Deployed Engineers" who combine technical skills with customer engagement.

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