Tech & Gadgets

Apple and Nike team up for a new Powerbeats Pro 2 colorway

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Apple and Nike have unveiled a new color variant of the Powerbeats Pro 2 earphones called the "Nike Special Edition," featuring Nike's Volt color scheme; while it is mainly a cosmetic update, the limited-edition release highlights the importance of brand collaborations in marketing to fitness enthusiasts and could inspire content creators to explore more niche product reviews and athlete endorsements.

Read the full article at Engadget


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