Scalpers are exploiting the recent passing of Pokémon influencer Avery the Poké Kid to artificially inflate the price of a specific 30th Anniversary Jirachi SIR card, capitalizing on a viral video of him opening the card. This situation has drawn significant backlash from the Pokémon TCG community, who view it as an unethical and exploitative practice. Avery's family has now publicly condemned the practice and requested that sellers remove listings referencing their son, highlighting the emotional distress it's causing.
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