Automated bots have surpassed human users in global web traffic for the first time, now comprising over 57% of HTTP requests. This surge is driven by AI scrapers, LLM training crawlers, and autonomous agents, with AI-driven traffic growing significantly faster than human activity. This shift poses serious implications for analytics, as publishers and advertisers face distorted data; emerging frameworks like pay-to-crawl are being explored to address the challenges of this new reality.
Read the full article at Cyber Security News
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