Marketing & SEO

Google adds video visibility to Performance Max reporting

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Google has introduced a new "Ads using video" segment in Performance Max reporting for Google Ads, allowing advertisers to compare performance between placements that used video and those that did not. This update helps content creators make more informed decisions about investing in video assets by providing clearer insights into their impact on campaign performance within automated environments.

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Andy Serkis says the success of games like Clair Obscur is ending Hollywood "snobbery" about video games as inferior media: "I don't see any difference between that and acting in films/stage/TV. The irony is Hollywood is using video game engines to d

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Here’s your first look at Kratos in Amazon’s God of War show

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Capcom are reworking Dragon's Dogma 2's infamous Dragonsplague so you can "enjoy the strategic decisions we originally envisioned" for it

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Google adds video visibility to Performance Max reporting

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