TikTok Shop, despite being less than three years old, now accounts for approximately 20% of all social commerce sales and saw $500 million in sales during the Black Friday to Cyber Monday period last year. This growth is driving major brands to increase their presence on the platform, indicating a significant shift in e-commerce strategies that developers and tech professionals should monitor closely for future trends.
Read the full article at Modern Retail
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Ali NematiWritten by Ali
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