Marketing & SEO

Inside ChatGPT ads: What the data tells us and what's coming next by Adthena

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ChatGPT ads have launched for logged-in users in the U.S., with over 600 advertisers already participating. This development is crucial for tech professionals as it introduces a new conversational advertising format that can significantly influence user decisions and requires brands to adapt their ad strategies accordingly. The platform's rapid expansion plans, including upcoming launches in Australia, New Zealand, Canada, and potentially the UK by mid-May, indicate a growing competitive landscape.

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