Real Estate & Home

Lenders are ramping up builder divisions to capture purchase share

Ali Nemati10 hours ago29 sec read2 views0 listens

Mortgage lenders are formalizing or expanding divisions dedicated to homebuilders to capture a larger share of new-home purchase lending. This strategic move aims to deepen relationships with builders and cater specifically to new-home buyers as construction accounts for an increasing portion of housing inventory. Lenders like CrossCountry Mortgage and Guaranteed Rate Affinity are developing specialized financing products, signaling a shift towards more intentional growth in the builder segment despite recent market slowdowns.

Read the full article at HousingWire

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