Real Estate & Home

Let's be real. We can do better when it comes to using AI in marketing.

30 sec read11 views0 listens

The article criticizes the overuse of AI in content creation for marketing, highlighting that posts generated by AI lack authenticity and personalization, leading to disengagement from audiences who can detect the artificial nature of such content. Content creators are urged to use AI as a tool for initial drafts but then personalize and rewrite the output to reflect their unique voice and expertise, emphasizing the importance of authenticity in building trust with an audience.

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