Microsoft has discontinued the "Copilot+" branding for its Surface devices, despite launching the initiative just two years ago to promote AI-powered PCs. This shift signals a potential reevaluation of Microsoft’s hardware strategy and may disappoint consumers who were anticipating a consistent AI experience across devices. While the Copilot+ program is effectively shelved, Microsoft remains deeply committed to integrating AI across its broader product ecosystem, including a future operating system for work.
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