Gabe Bodner of OneTrust Home Loans presented at the Reverse Mastermind Summit, emphasizing that loan officers must build a personal brand to succeed in reverse mortgage marketing by focusing on trust, consistency, and credibility rather than just product features. This approach is crucial as it helps professionals stand out in a competitive market where building client relationships is key. Professionals should leverage technology and support systems to implement their branding strategies effectively.
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Ali NematiWritten by Ali
