Pokémon mania is so out of control that resellers are making big money flipping Pop-Tarts and other Target collectibles

Pokémon's collaboration with Target for a limited-edition merchandise collection has led to significant reselling profits, with items like pullovers and Pop-Tarts fetching prices well above their original retail value. This surge in demand highlights the intense interest in Pokémon collectibles among consumers who see them as potential investments, benefiting savvy resellers but challenging genuine fans looking to purchase these items at regular prices.

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