Retailers are rushing to build AI apps. It's unclear if shoppers will use them

Retailers are rapidly developing shopping apps for platforms like ChatGPT and Claude, with major brands such as Target and Walmart already launching their applications. This trend is significant for developers as it opens new avenues for integrating AI into e-commerce, though the consumer uptake and impact on sales remain uncertain. The industry will likely watch closely to see if these apps can drive meaningful engagement and conversions.

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