Shopify Adds Gemini to Agentic Storefronts With In-Chat Checkout for Eligible US Stores

Shopify has integrated Google's Gemini into its Agentic Storefronts, enabling eligible US stores to offer direct checkout within Gemini conversations. This development signifies a broader shift towards AI-powered commerce, allowing product discovery and purchasing to occur outside of traditional website visits. For AI/ML professionals, it highlights the increasing importance of product data management and channel optimization as commerce becomes more conversational and distributed across various AI platforms—merchants should now prioritize Google Merchant Center configuration.

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