Snapchat is launching creator subscriptions, allowing users access to exclusive content and ad-free stories, following in the footsteps of Meta's platforms. This move aims to provide creators with a stable income stream and more experimental freedom, potentially boosting user retention on Snapchat. Content creators can set their own subscription prices across recommended tiers, starting with select US-based creators expanding to Canada, France, and the UK.
Read the full article at Engadget
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