AI & Machine Learning

The AI Engines Keep Bringing Up Matomo: 30 Analytics & Data Software Brands Measured

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An analysis of four AI engines (ChatGPT, Perplexity, Claude, Gemini) evaluating 30 analytics and data software brands found that Matomo was frequently volunteered by the engines without being prompted. Gemini was most likely to name brands, while there was significant disagreement among the engines regarding the existence of certain software. Many brands were mentioned as alternatives rather than primary recommendations, suggesting a need for better positioning rather than just visibility.

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