Tom Marchitelli, a former hedge fund analyst turned custom suit designer and stylist, has built a successful career by catering to professional athletes who want to look their best on and off the field. Here's how he got started and runs his business:
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Background: Tom began as an analyst at a hedge fund but found himself more passionate about fashion and styling than finance.
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Early Days:
- He would send out hundreds of direct messages (DMs) to athletes on social media, hoping they'd give him a chance.
- Many ignored his messages or said no, but he persisted.
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Breaking Through:
- A breakthrough came when Evander Kane bought several suits from Tom after mistaking them for Tom Ford designs.
- This success convinced Tom that he could make a living as a stylist and suit designer.
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Business Model:
- He handles most of the business himself, working out of his home office in New Jersey.
- He travels frequently to meet clients face-to-face, ensuring they get personalized attention.
- Unlike some competitors who limit their services to one meeting or do business over the phone, Tom follows up with clients multiple times and delivers suits personally.
Read the full article at Business Insider
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