Marketing & SEO

Why intent alignment matters more than perfect technical SEO

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Aligning content with user search intent has become more critical than perfecting technical SEO for improving site rankings and performance. This shift matters because once a site achieves technical parity with competitors, Google prioritizes relevance over accessibility, impacting traffic conversion rates. To address this, businesses must audit and align their content to match the intended user actions, such as informational or transactional queries.

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Why intent alignment matters more than perfect technical SEO

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