Marketing & SEO

Google Ads will use generative AI to resize Performance Max video ads

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Google Ads is integrating generative AI to resize Performance Max video ads, automatically converting videos into various aspect ratios to enhance ad reach. This development simplifies creative management for advertisers by leveraging existing assets across different inventory types, though brands can opt-out by September 4th if they prefer manual control over their video modifications.

Read the full article at Search Engine Land

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