The click-through rate (CTR) for Google's AI Overviews has recovered from a low of 1.3% in December 2025 to 2.4% in February 2026, indicating a significant rebound of 85%. This matters as it shows the evolving impact of AI Overviews on user behavior and click distribution, highlighting the importance for developers and tech professionals to focus on getting cited within these overviews while also optimizing for searches without them.
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